H&M and Netflix's Sex Education collaborates on a back-to-campus inspired collection
Netflix's Sex Education has been on top of everyone's watchlist since its premiere. Now, with a third season coming soon, Netflix has joined forces with H&M to launch a back-to-campus inspired collection. For this exclusive collaboration, H&M has created a campaign focusing on relatable and strong moments connecting to female empowerment, self-love and transparency by recreating scenarios from previous seasons of the popular series.
With its varsity garments in crimson red and the logo of the series' fictional town's name, Moordale, this collection has just the right amount of retro-feel to it. It's mainly influenced by the series' vibrant lead characters, who you can easily spot on the prints on some of the garments.
The collection will launch in H&M stores and at hm.com 12 August 2021.