H&M launches the Wellness edit

As the new year unfolds, the H&M Wellness Edit invites you to invest in yourself by focusing on the small habits that build a lasting routine and lay the foundation for genuine wellbeing. Slow down. Light a scented candle. Take a deep breath and feel the calmness that surrounds you as you connect within.

– We designed this collection with the vision of letting January’s light guide us. This crisp yet warm light marks the beginning of the year, showing us where we aspire to be and how we wish to invest in ourselves. We believe in starting gently, nurturing our inner strength, and building from within, so that as the year unfolds, we can glow with our full potential,

says Marie Fredros, Head of Design at H&M Move.

Watch the film here

The H&M Wellness Edit enables everyday self-indulgence — wherever you are. At the heart of it all is the true hero: the new Yoga leggings in SoftMove™ designed for ultimate comfort and fit. These leggings truly feel like a soft embrace, adapting to your body’s every move.

The campaign features a full SoftMove™ look in natural tones of off-white, grounding neutrals, and buttery yellow, designed for low-intensity activities such as yoga and pilates, or meditation. New pieces include sports bras with a clean look and a deep triangle bra, designed to pair seamlessly with your Yoga leggings in SoftMove™, flared bottoms, or biker shorts — which are all part of this drop. To complete the look, layer up with a padded jacket, crew sweaters, or a hoodie. And don’t forget to add the stylish wrist weights to elevate your practice.

Supporting the Wellness Edit, H&M Beauty and H&M HOME offer a curated range of self-care essentials designed to elevate your space and wellbeing. H&M Beauty enhances natural radiance with face tools like jade rollers and rose quartz gua sha, perfect for soothing massages when paired with face oils or serums. The latest K-beauty* products complete your wellness routine. H&M HOME brings luxury to everyday rituals with plush, embossed cotton towels, matching robes and bathmats that combine function with indulgence. From sleek wooden trays to beautifully scented diffusers and candles, each item is designed to help you feel your best and transform your surroundings into a haven for all your senses.

The Wellness Edit will be available globally in selected stores and at hm.com from Thursday 2 January, 2025.